Commercial Retouching for Drinks, Product & People

Approach Retouch is an independent retouching studio founded by Thomas Anthony, specialising in high-end creative image retouching across a broad range of photographic disciplines, for both print and digital.

Three bottles of Seedlip non-alcoholic spirit with colorful botanical illustrations on their labels, set among glasses filled with ice and garnished with fruits and herbs, outdoors with greenery and a butterfly in the background.
Three bottles of Seedlip non-alcoholic spirit with colorful botanical illustrations on their labels, set among glasses filled with ice and garnished with fruits and herbs, outdoors with greenery and a butterfly in the background.
Two hands each holding a glass of beer with a BrewDog x Pintura logo on the glass, along with BrewDog x Pintura branding on a bag and a piece of equipment, set against a bright blue background with text 'BrewDog x Pintura Brewed by You'.
Two hands each holding a glass of beer with a BrewDog x Pintura logo on the glass, along with BrewDog x Pintura branding on a bag and a piece of equipment, set against a bright blue background with text 'BrewDog x Pintura Brewed by You'.
Portrait of a man in a green suit beneath bold green “BOLD POLITICS” text
Portrait of a man in a green suit beneath bold green “BOLD POLITICS” text
Refreshing orange sparkling cocktail in a stemmed glass against a blue sky
Refreshing orange sparkling cocktail in a stemmed glass against a blue sky
A blue bottle of Drumshanbo Irish gin with a label indicating it is infused with gunpowder, placed next to a glass containing ice, a slice of watermelon, and a sprig of mint, with a background of a blue sky and a sign that reads 'A Gunpowder Spritz with a slice of adventure.'
A blue bottle of Drumshanbo Irish gin with a label indicating it is infused with gunpowder, placed next to a glass containing ice, a slice of watermelon, and a sprig of mint, with a background of a blue sky and a sign that reads 'A Gunpowder Spritz with a slice of adventure.'
A person holding a cheeseburger with lettuce, tomato, cheese, and bacon against a colorful background with the logos of Deliveroo and New York Burger, and the text "Food Freedom".
A person holding a cheeseburger with lettuce, tomato, cheese, and bacon against a colorful background with the logos of Deliveroo and New York Burger, and the text "Food Freedom".
Bombay Sapphire Premier Cru Tuscan Juniper gin bottle with gin cocktails, lemon slices, juniper berries, and rosemary botanicals
Starbucks Pumpkin Spice Frappuccino bottle surrounded by pumpkins and autumn leaves with promotional text
Cocio Classic chocolate milk can on a yellow background beside bold red “LET TASTE TAKE OVER” text
Cocio Classic chocolate milk can on a yellow background beside bold red “LET TASTE TAKE OVER” text
Close-up of a person pouring Guinness stout from a tap into a branded pint glass.
Close-up of a person pouring Guinness stout from a tap into a branded pint glass.
Advertisement for Peroni non-alcoholic beer featuring a green bottle and a glass of beer against a beach backdrop with blue skies, sailboats, and an island in the distance. The text reads, 'Superior Italian Taste Has Arrived with 0.0%.'
Advertisement for Peroni non-alcoholic beer featuring a green bottle and a glass of beer against a beach backdrop with blue skies, sailboats, and an island in the distance. The text reads, 'Superior Italian Taste Has Arrived with 0.0%.'
Advertisement Featuring a can of Jam Shed wine, a glass of red wine with ice and lemon, and ice cubes. Text reads 'Trust us, it works.' A red circle with 'New' is also present. Additional text includes 'Recommended 250mL serve, Please drink responsibly' and 'be drinkaware.co.uk.'
Advertisement Featuring a can of Jam Shed wine, a glass of red wine with ice and lemon, and ice cubes. Text reads 'Trust us, it works.' A red circle with 'New' is also present. Additional text includes 'Recommended 250mL serve, Please drink responsibly' and 'be drinkaware.co.uk.'
A person holding a smartphone taking a portrait photo of a smiling woman with long dark hair, in an indoor setting with blurred warm lights in the background.
A person holding a smartphone taking a portrait photo of a smiling woman with long dark hair, in an indoor setting with blurred warm lights in the background.
An advertisement showing various subs with different fillings and toppings under the text 'New Pizza Subs' and 'Sorry, Italy.' at the bottom, and the Subway logo with the slogan 'Make it what you want.'
A promotional image for Renault Trucks Master Red Edition. It features a white Renault delivery van parked outdoors in front of a modern building with people loading and unloading boxes. The image has text in French highlighting the truck's features and exclusivity, along with the Renault logo.
A promotional image for Renault Trucks Master Red Edition. It features a white Renault delivery van parked outdoors in front of a modern building with people loading and unloading boxes. The image has text in French highlighting the truck's features and exclusivity, along with the Renault logo.
Quintain Living Wembley Park rental advertisement featuring a modern apartment interior, resident, and city view
Quintain Living Wembley Park rental advertisement featuring a modern apartment interior, resident, and city view
A woman with dark hair and a dirty face pointing a gun, with blood on her hands and torn clothes, in a tense scene from the TV show "Gangs of London."
A woman with dark hair and a dirty face pointing a gun, with blood on her hands and torn clothes, in a tense scene from the TV show "Gangs of London."
A woman with short blonde hair in a burgundy dress holding a can of Coca-Cola Cherry Zero Sugar Flavored Cherry Float in front of an arcade game with a pink and purple background.
A woman with short blonde hair in a burgundy dress holding a can of Coca-Cola Cherry Zero Sugar Flavored Cherry Float in front of an arcade game with a pink and purple background.

We create impactful, considered imagery that brings brands and ideas to life.

We deliver tailored, flexible solutions to suit projects of every scale, working with individual photographers, artists, production companies and creative agencies through to established international brands. Combining creative thinking with technical precision, we help bring images to their full potential.

Brands retouched for include -

Heineken trademark logo with red star above bold black Heineken wordmark
Elemis London logo in black on a white background
Creed 1760 logo in dark gray on a black background
Suntory Whisky Toki logo with black Japanese calligraphy and red branding on a white background
White stylized cursive logo resembling the word "Roots" on a black background
Black silhouette of a cat sitting and looking to the left.
Black and white Coca-Cola logo with cursive font.
The black logo of Sky, a television and streaming service, with large stylized letters 'sky'.
Logo with a house outline and a fork and knife inside, with the text "JUST EAT" below.
Text that reads "JAM SHED" in stylized white letters on a black background.
A blue plastic bottle of Aquafina water with a blue cap, placed on a metallic surface.
Black-and-white diagram of a robot humanoid with numbered parts and labeled features, including head, arms, legs, and joints.
Deliveroo logo featuring a stylized white rabbit face with two black eyes on a black background, and the word 'deliveroo' beneath.
Sainsbury’s logo in dark gray text
A stylized black silhouette of a whale with a water spout, set against a white background.
Logo of Carlsberg British with a stylized face and leaf elements.
Black uppercase text reading “RIMOWA” on a white background
Guinness logo with a gold harp and the text 'ESTD 1759' and 'GUINNESS' in bold black letters.
Black and white logo for Bombay Sapphire gin featuring an oval portrait of Queen Elizabeth II surrounded by an intricate gemstone design and the text "Bombay Sapphire" above and below.
Black overlapping stylized letters R and B logo on a white background
KFC logo featuring Colonel Sanders between red vertical stripes
Black horizontal rectangle on a white background
Amstel Lager beer logo with crowned crest, red-and-white shield, and text reading “Premium Quality.”

Case studies

Explore a curated collection of our past work, showcasing the different types of retouching services we provide.

A man in a white shirt, vest, and tie holding a tray with a bottle of Peroni beer and a glass of beer, against a blue sky background with sailboats and floating ribbons, advertising Peroni beer.
Tourists on a safari vehicle observing and photographing giraffes and antelopes in a savanna landscape

Client
CreateProduction

Year
2025

Year
2024

Client
Peroni

A woman is taking a selfie of herself outdoors with a smartphone, smiling and wearing a light-colored top, with trees and a clear blue sky in the background.

Year
2025

Client
Oppo

A bottle of red wine balanced on a cork, with red grapes arranged around its base, on a two-toned background of light blue and pink.

Year
Continued

Client
Jamshed

A collection of wooden chess pieces, including a bishop and a knight, arranged among boxes labeled 'Penhaligon's,' with a grey background.

Year
2025

Client
Penhaligon’s

A bottle of berry flavored mocktail and a glass filled with the same dark red drink, garnished with a lemon slice and dried rose petals on ice, against a plain light background.

Year
2026

Client
Mocktails